Furniture.com:
Redefining Simplicity in Home Shopping
Client
Furniture.com
Agency
St. John & Partners | Nectar Studio
Role
Motion Graphics Designer & Video Editor
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Overview
Furniture.com needed a visually compelling campaign to highlight their new platform's ability to simplify the furniture shopping experience. The goal was to create a vibrant animated video that communicated the platform’s benefits and stood out in the crowded e-commerce market.
I worked closely with the creative team, aligning the visuals with the script and overall campaign strategy, ensuring a smooth narrative flow. Within a tight timeline, I've developed animations that emphasized the platform’s user-friendly features and seamless shopping journey. The motion style aligned with Furniture.com's brand identity, incorporating a clean, modern aesthetic.
​​Motion Demos
Tracking and Rotoscoping Demos
Extensions: 15s Social Posts
Ongoing Social Media Contributions
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In addition to the main campaign, I’ve been actively involved in creating monthly social media content for Furniture.com. Every month, I collaborate with the creative team to create short-form videos and design motion graphics, aimed at increasing brand visibility and engagement.
